The Buyer’s Mind
Unlocking the Psychology of Product Marketing
by Paul Onu
Why This Book?
Marketing is often seen as a battle of strategies, budgets, and creative campaigns, but at its core, it’s a battle for the mind of the buyer. Understanding why people buy is the key to not just attracting customers, but keeping them.
Marketing is often seen as a battle of strategies, budgets, and creative campaigns, but at its core, it’s a battle for the mind of the buyer. Understanding why people buy is the key to not just attracting customers, but keeping them.
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All Rights Reserved. No part of this book may be copied, reproduced, or distributed in any form—whether electronic, mechanical, photocopying, recording, or otherwise—without prior written permission from the author. The content of this book is for informational purposes only. The author makes no guarantees and assumes no liability for any physical, psychological, financial, or commercial consequences arising from the use of this information. This includes, but is not limited to, special, incidental, or consequential damages. By reading this book, you acknowledge that the author is not responsible for any outcomes resulting from the application of its content.
All Rights Reserved. No part of this book may be copied, reproduced, or distributed in any form—whether electronic, mechanical, photocopying, recording, or otherwise—without prior written permission from the author. The content of this book is for informational purposes only. The author makes no guarantees and assumes no liability for any physical, psychological, financial, or commercial consequences arising from the use of this information. This includes, but is not limited to, special, incidental, or consequential damages. By reading this book, you acknowledge that the author is not responsible for any outcomes resulting from the application of its content.