When Entrepreneurs Go Broke...
The entrepreneurial journey is often romanticized, but what about the raw, unvarnished truth of being "broke as an entrepreneur&
From Idea to Reality: Building the Onu App
Have you ever had an idea that refused to fade - something so clear in your mind that you felt
Struggling to Fund Your Startup? How Stripe Capital Saved Our Bootstrapped Journey
The Funding Struggle Is Real
Starting a business is tough. Funding it as a bootstrapped startup? That’s a whole
When Founders Do Customer Support: Pain, Growth, and the Power of Distance
When Founders Do Customer Support: Pain, Growth, and the Power of Distance
Picture this, my heart’s racing as I
Scaling SaaS Success: Lessons from Postly’s Journey
Postly's journey was filled with bold experiments, pricing missteps, and strategic breakthroughs. In this reflection, we share lessons on listening to users, refining positioning, correcting course on pricing, and focusing on what truly drives SaaS growth.
Unlocking Buyer Psychology: The Role of Marketing in SaaS Success
Marketing is more than exposure—it's psychology. This article breaks down how Postly used clear positioning, AI-driven personalization, and trust-building strategies to shape how buyers think, decide, and convert with confidence.
Retaining and Growing SaaS Users: Strategies for Long-Term Success
Keeping users is just as important as acquiring them. This article breaks down proven SaaS retention strategies—onboarding, engagement, customer success, and expansion—that drive loyalty, reduce churn, and turn users into long-term advocates.
Mastering SaaS Customer Acquisition: Proven Strategies for Growth
Customer acquisition isn't just about sign-ups—it's about guiding users to value and turning them into advocates. This article breaks down Postly’s real-world strategies: from free trials and fast onboarding to viral growth loops and smart referrals.
Building SaaS for the Buyer: Lessons in Simplicity and Value
Product-market fit isn’t about piling on features—it’s about solving the right problem for the right user. In this deep dive, we explore how Postly refined its product, pricing, and strategy by building with laser focus, filtering feedback, and treating customer support as a growth engine.
Understanding the SaaS Buying Journey: Winning with Trust and Results
The SaaS buying journey isn’t about flashy features—it’s about solving real problems with clarity and trust. In this piece, we share hard-earned lessons from Postly on listening to users, filtering feedback wisely, and building a product that earns loyalty through simplicity and results.
